Better For The Planet
ecoSmart serves as the eco-friendly brand for Trimark Sportswear. In 2015, I took charge of creating and leading the overall look and feel of the brand, including selecting colours, fonts, and icons that embodied its eco-conscious identity. Furthermore, I undertook the task of updating the labeling for apparel products, such as neck labels, side tags, and hangtags, ensuring that they accurately represented the ecoSmart brand and its commitment to sustainability.